How to Identify Long-Tail Keywords – and How to Use Them
What if we told you there was one simple way to increase organic traffic to your blog or website? You’d be interested, right? Well, hold on to your seats, because here it is:
How To
How a Social Media Calendar Can Revolutionize Your Content Strategy
A social media calendar is an essential piece of kit for anyone hoping to stay on top of social media. Instagram, Facebook, Twitter, Pinterest, and even LinkedIn play an important role in any successful content marketing strategy – but it can feel overwhelming trying to keep up with so many platforms.
How To Do Link Building That Really Works
In the School of SEO, there ought to be a separate class on how to do link building successfully.
How to Start an E-commerce Business from Scratch
E-commerce is a steadily growing industry that has the potential to explode in the near future. If the last couple of years have taught us anything, it’s that we can all shop online – and running an e-commerce store can certainly be cheaper and more convenient than a real one. But what skills do you need for e-commerce, and how can you get your slice of this retail pie? We’ve put together a guide on how to start an e-commerce business from scratch.
How to Start Affiliate Marketing: A Beginners’ Guide
Ever wondered how to start affiliate marketing for your blog or website? Ever been afraid it’s too complex, or maybe just not for you?
How to Find and Use LSI Keywords
LSI keywords are some of the most important tools in your writing toolbox when it comes to creating great, natural-sounding content.
How to Write an Essay: An Informative Guide
It’s the bane of every college student’s life: the academic essay. They’re time-consuming and research-heavy, and it can be hard to know just how to write an essay.
How to Start a Blog: A Step-by-Step Guide for Beginners
There are a million and one questions around the topic of how to start a blog. If you’re considering it, you’ve probably gone through several of them already. Is starting a blog worth it? What types of blogs are in demand? Does it cost a lot of money?
How to Find the Best eCommerce Platform for Your Business
Okay, so it’s time to scale your business. You’ve made the big decision and you’re excited about it: you’re going to launch an online store.
Core Web Vitals: How to measure and improve your site
In a nutshell: Core Web Vitals measures how fast a page starts loading, how long it takes to finish loading, and then whether elements are visually shifting around as it’s loading. Examples of elements shifting are ads that push content once they load, making it annoying for the user to read or to click a link.
How to Effectively use Metadata
Your website metadata provides search engines and visitors with detailed information about each page within your website.
How to Establish a Link Building Strategy
Developing an effective link building strategy is a vital component of any successful SEO campaign and often form the foundation of many companies’ optimization strategy.
How To Write Product Descriptions That Really Sell
Be honest – when was the last time you actually enjoyed reading a product description? In a situation where you were actively looking for a product online, that is. Did you engage with it? Did it really provide you with valuable information? Did you find it creative, or did it just feel like you were reading a boring product manual, like so many we come across these days?
So you want to learn how to write a case study. Not a simple one, an exceptional one. Great news: you’ve come to the right place.
What’s the first thing every content marketer should ask before starting a new project? How about this one right here: why should anyone care? And maybe right after: is it compelling enough, interesting enough, informative enough?
So you want to know how to write a press release? Sure, we’ll tell you. But before the “how”, we need the “why”.
A press release (or a news release, as it is also called) might sound like something from a past long gone. Old? Yes, we can agree with that – but still very much relevant. Are press releases still necessary today? Yes, very much so.
How to write SEO-friendly content: not easy, but we’ll guide you through it
We’ve all heard at some point that “content is king”. That’s the truth – but only when it’s found by an audience. Otherwise, it might as well be a king without a throne. Epic metaphors aside, you may have the best content in the world, but if nobody reads it, sees it or interacts with it, what’s the point?
An amazing white paper isn’t going to write itself. But we’re here to help. Here’s how to write a white paper – a great one, by the way.
It’s an uphill battle: every business is trying hard to increase its presence, attract new audiences and convert them into customers. At least they should be doing that, anyway.
