Closed Caption Services
Expand your online audience with closed caption services
Closed captioning has many, very specific uses. So we tend to think of them as being confined to those areas. Captioning is perhaps most often used as an online accessibility tool in computer browsers. It gives a visual aid that allows the computer to read website content for people with hearing impairments.
It’s pretty much the same idea as audiobooks. It is also used to clarify inaudible sections in videos and to represent background sounds, like a door opening off-camera. But that’s just the tip of the iceberg. A closed caption service has tons of other uses that improve UX, expand online audiences, and increase revenue. It has applications far beyond its accessibility benefits.
Why use a closed caption service?
Closed caption service is simply a professional provider of subtitles and other video captioning and transcriptions. Any video content can be captioned to enhance your message – from a documentary to a corporate presentation video, or a short commercial ad on YouTube.
You can even get real-time captioning for live videos of speeches or gaming competition streams, for example. Then there’s the whole world of translated language subtitles. Closed caption services providing captioning in different languages can unlock the doors to the entire world. Audiences in entirely new countries can understand your message – whether it’s humanitarian, academic, or commercial.
Why should I choose Key Content as my closed caption service?
Closed captioning services are painstaking and rely on a high degree of attention to detail. Video captioning also needs to be done by experienced practitioners – not to mention people with good ears. We handpick our captioning experts and subtitle transcribers, looking for these qualities and the ability to work quickly and accurately. This allows us to provide fast turnaround times on very high-quality closed captioning. We also cover a wide range of languages. We’ve created teams of experienced native-language transcription specialists in over 60 languages.
All research shows video as the most popular way that people consume online information. This has shot closed captioning to the forefront. And that creates multiple opportunities for your organization to benefit. Speak to Key Content for closed caption services and find your very own vein of gold in the rush.
Is there any commercial benefit in using a closed caption service?
If you mean besides an exponential growth in your audience reach, the answer is yes. In spades. For starters, people who watch your video are more likely to remember your key messages. Being able to see and hear the same content increases comprehension, so you’re more likely to convert the viewer using closed captioning. Related to this is that many viewers will mute ads in games or before YouTube videos on mobile devices.
Captioning means they can still read your content – even if not actively, your message can lodge in their unconscious minds. One more crucial benefit of using closed captioning services is the SEO boost. It may sound obvious, but Google can’t watch your video and understand the words. At least not yet. But it can read closed captioning, so if your video has subtitles, Google can show it in search results and give it a higher ranking.